Our Creative DNA
Harnessing the full potential of creativity is the most powerful form of communication. We focus our efforts to help you help the world.
Creative projects are made up of hundreds of decisions between a client and agency. Projects have a greater chance of being successful when decisions are based on research and evidence and a lower chance when based on opinions and idiosyncrasies.
Orrbitt’s creative process integrates research, analysis, and evidence to allow for smart, objective decision-making in order to minimize risks and maximize impact.
Progressive Agency Structure
The culture and creative spirit of traditional brick-and-mortar marketing agencies is great. But these agencies capacity to provide great creative work ends with it’s in-house employees’ experience. We kept the spirit and stripped away the limiting, inflexible stuff. This turned into our remote team of experts who all know the power of research-based creativity.
This is why we’ve structured Orrbitt to focus only on life science marketing rather than trying to be all things to all people.
Direct Client Relationships
The life science marketing landscape is rapidly changing. A life science company can no longer assume that an intermediary is competent in managing life science creative projects. Missed opportunities and costly oversights are the norm and the intermediary business model has suffered as a result.
Capturing high-impact opportunities and avoiding costly mistakes requires the experience and diligence of a full-time life science creative team. This is why we prefer to work directly with clients. In this focused environment, we’re able to offer the entirety of our proven experience to each client.