Do Potential Life Science Investors Love Your Website?
Of all of a life science company’s design assets, the website probably has the most reach and potential impact. Most website visitors make a snap judgement in half a second.
Timeless Brand Identity in a World of Constantly Changing Trends
Sure, people notice great brand identity design. A design that is eye catching, pleasing, and current. But what they notice even more than great design is old design.
The Do’s and Don’ts of PowerPoint Design
PowerPoint design seems easy enough. Many of us created our first deck in middle school or earlier. But if you’ve…
Brand Awareness vs Brand Preference and Why It’s Important to Your Brand Building
Everything you put into your brand – name, logo, design, slogans, content, blog, website – everything should be like an arrow pointing out what makes you great. What makes you different from your competition?
Meeting Your Life Science Website Deadline
When discussing your project with your life-science website developers, the question that’s (probably) burning on your mind is…
When Personal Opinion Causes Design to Fail
Design Risk Assessment and Mitigation Imagine walking into the office or into your e-mail inbox to find this scenario: One…