Designing Precision Combinations to Transform Cancer Care

The brand we conceived for IDRX is calming to the eye, with a palette composed of rich purple, dark teal, and gray, and a logo that applies these colors to a streamlined typeface. The central image of the website uses lines arranged in the shape of building blocks that create a 3D-like impression. The final result is a refined and structured look that emphasizes IDRX’s focus on precision medicines that have revolutionized the treatment of cancer.