UX / Clickpath Strategy

'Zones' highlight UX and clickpath strategy for content layout.

Research-based creativity helps you improve the quality of life for your patients, convey science to your investors, and recruit the brightest minds.

ambys mobile

Web Pages

With your goals, and our clickpath strategy in mind, we design striking, custom pages that tell a story and communicate your message.

Ambys Screen Capture with liver graphic
ambys screen capture of benefits section
ambys webpage screen capture
ambys screen capture - axolotl image
Ambys Screen Capture
Ambys Footer Screen Capture

Scientific Graphics

Our scientific graphics help you clearly and concisely communicate your most important information, your science, in an easy-to-understand way.

PowerPoint

Animation

For Ambys, we developed an interactive and responsive animation to demonstrate the progression of liver injury.

In pathological states, failing hepatocyte regeneration drives disease progression, while other cells types change liver architecture
HEALTHY
Normal hepatocyte regeneration & liver restoration
Injury Halted
Injury Halted
1
Liver Injury
The liver is continually working to naturally regenerate itself in response to injury from diet, lifestyle or viral infection.
2
Host Immune Response
In a normally functioning liver, initial hepatocyte injury initiates an immune response, clearing damaged or dead cells.
3
Normal Regeneration
Hepatocyte regeneration and restore liver function
4
Normal Restoration
DISEASED
Pathologic hepatocyte regeneration & changing liver architecture
Injury Persists
Injury Persists
5
Broader Immune Response
Stellate Cell
Kupffer Cell
If the injury persists, the sustained inflammation results in a broader, more aggressive immune response, diminishing hepatocyte regenerative capacity
6
Activation of myofibroblasts
ECM
Collagen
Myofibroblast
Activated myofibroblasts depost extracellular matrix (ECM), including collagen, leading to progressive fibrosis.
7
Excessive ECM abnormal stiffness
ECM
Collagen
Excessive ECM changes the liver’s architecture leading to abnormal stiffness, restricting the ability of hepatocytes to regenerate.
8
Fibrosis & cirrhosis

Social Media

Some of the brightest minds and most innovative companies take advantage of social media to interact with patients, partners, and potential hires in new ways. Our social media graphics help you maintain a branded, professional presence across networks.